Digital content is in surplus in most organizations, no matter the industry. Effective business communication today mandates a large degree of digital content management and delivery. Membership-driven organizations are uniquely challenged with complexities due to multiple content types, content sources, and content delivery channels. Implementing a robust intelligent content strategy that supports the entire content lifecycle is critical to meeting global membership needs.
Join this DCL Learning Series as two content strategists discuss challenges specific to societies and associations. They'll provide approaches to implement or update your content strategy toolset that allow for new opportunities in content efficiencies, content quality, improved member engagement, and monetization… without breaking the bank.
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